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WEBINAR ON ROLE OF DIGITAL MARKETING IN THE PHARMACEUTICAL SECTOR

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The webinar on “Role of Digital Marketing in the Pharmaceutical Sector” by Dr Manoj Kumar, Senior Vice President and Strategic Business Unit Head with INTAS/Accord Pharmaceuticals was organized by the School of Business and Management (BBA) at CHRIST (Deemed to be University), Pune Lavasa Campus on 16th December 2021.  The guest speaker, Dr Manoj Kumar, endorsed the impact and relevance of digital marketing in the Indian pharmaceutical industry with specific relevance to super-specialists. As doctors may not be available everywhere due to infrastructure and geographical constraints, digital consultancy showed a new way of a career in the pharmaceutical sector during COVID times The pandemic was the time when healthcare workers were praised and called superheroes. We realized how pharmaceutical companies had a big role in this too. From the production of life-saving medicines to covid vaccines, they did it all. But what we do not realize is that marketing had a big role to play in a...
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LAVASA, IN DEFENSE OF AN EDUCATION AMIDST NATURE

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Lavasa, a city that lies between a range of rolling mountains, has often found its name in the news in the seat of dissension, but it is more than its hearings. With a backdrop of vivid sunsets and sunrises, the city provides a restful atmosphere away from the hustle-bustle of the city. The tranquillity and the close community in Lavasa help students have a clear mind and fulfil their dreams. This space is, according to the community, more conducive to education and learning.  Having an academic institution nestled in this valley is a true example of discovering roads less travelled. The city has been encouraging all to embark on a unique journey: a journey along winding roads and lush biodiversity to find some calm and clarity. The city and its institutions uplift students to make their own paths leading them to new discoveries and unforgettable memories. Exploring and navigating through teenage years and early adulthood, Lavasa has become a safe haven for many students. Venture o...
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Attitude of Gratitude

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CHRIST values instill an attitude of gratitude in the students and despite leaving the portals of the college they never fail to express their appreciation and keep the college well informed about their achievements. It is always a pleasure to hear from ex-students and Director & Dean, Dr Fr Jossy George applauds the academic and professional success of the students in and out of the campus. Despite a temporary lock down and students being confined at home, the students are in constant touch with the Director and faculty and share their thoughts and feelings.     Bhavishya Sajith who majored in Finance speaks eloquently about her two year journey at CIM. She articulates that the memorable years gave a platform to discover her hidden talents. She is extremely grateful to Dr Fr Jossy, Dr Fr Arun and all faculty members for constantly encouraging her to do better and take active participation in all the activities. She considers it as a stepping stone to success. She fe...
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