CHRIST UNIVERSITY MAD ADS COMPETITION 2022

-
The annual CHRIST MAD ADs Competition 2022 was launched on 6th June 2022, with registrations open for all marketing students at CHRIST (Deemed to be University), Pune Lavasa Campus. The competition was part of the Marketing club activity, encouraging students to bring out their funny side and creativity through AD making. Four groups submitted their entries with five or six participants each. The valedictory was held on 17th June 2022, and the winning entries will be part of CHRIST Lavasa Social media posts.


Creating content digitally is never a bore, and opportunities to grow oneself never fall short when studying at Christ Institute of Management, Lavasa. "Mad Ad" competition required students to come up with video ads of the product chosen by them from the given options (Khujli gel, Zing Cola, Pepsored toothpaste, Full-on mattress, Royal Build motorcycle). Being true to the Christite spirit, students showed their zeal to participate. The motive of the event was successfully fulfilled, as each of the team's participation was unique in its ways. They were entertaining, catchy and humorous. The event got submissions for an energy drink, scratch gel, dating site, and FMCG product (salt) category. The valedictory was held on 17th June 2022 from 12.30 to 2 as a club activity. Each team made a presentation and showed their Ad. The winning team was group 4, comprising Aditya Pillai, Gurtej Pental, Rikin Renny, Geraldin Renisha, and Rishav Paul.

Mad Ads Rules

MAD-ADS is a creative event to judge the participants' knowledge in preparing an advertisement for the proposed product.

  • Teams would be required to formulate a catch line for the proposed product.
  • Different forms of expression like short skits, jingles, slogans or any other innovative form can be incorporated.

 Rules and Regulations  

  • Mad-ads is not an individual event; a team should comprise a minimum of four members and a maximum of 5 members.
  • The competition will end on 15th June 2022. All teams are required to upload the same in the drive link shared in the mail
  • The advertisement may be in English or Hindi Language.
  • Caution should be taken to refrain from displaying obscenity, violence, prejudice, defamation etc. in advertisements.
  • Each advertisement should not exceed the time limit of 2 minutes. In case any team exceeds the time limit, it will be disqualified.
  • The decision of the Judges will be final and binding.

Judging Criteria

  • Ability to attract an audience& attention.
  • Concept of ad
  • Teamwork
  • Creativity 
  • Originality 
  • Humour


Comments

Post a Comment

Popular posts from this blog

WHAT'S IT LIKE TO LIVE IN THE HOSTELS OF CHRIST LAVASA?

-
Image
“From holding the keys for the first time and being nervous to stepping into a doorway of comfort, the hostel rooms are home here.” Life at CHRIST Hostel, Lavasa is beyond the norms of what people perceive as the regular hostel experience. With a unique setup, the Lavasa hostels offer a new-age lifestyle along with security. Students who live in the hostel experience a life less ordinary for several reasons: A diverse community The rooms here are not of the dormitory nature but are in the form of apartments and villas. Students get to interact with people of multiple ethnicities and varied cultural backgrounds while availing themselves of personal space. This not only widens their cultural horizon but helps everyone accept each other, get exposure to different traditions, and have a chance to find their true tribe in this city. “ Truly, North meets South and East meets West here at home. ” Form of independence For most students, the college hostel is the first experience of being alone
Read more

PANEL DISCUSSION ON LEADERSHIP & ENTREPRENEURSHIP DEVELOPMENT SKILLS

-
Image
The School of Commerce, Finance and Accountancy organized a "Panel Discussion on Leadership and Entrepreneurship Development Skill " on 4th March 2022 at 1:30 PM at CHRIST (Deemed to be University), Pune Lavasa Campus.   Ms Ayushi Chandna student of 6 BCom (Financial Analytics) commenced the session with silent prayer & briefed about the Panel Discussion. This was followed by an introduction about the resource persons by Ms Pretty Rose Sebastian & Mr Shreeyash Goel, Students of 6 BCom (Financial Analytics). The Head of the Department, Dr Vandana Bhagat addressed the session and welcomed the Resource persons. The Session Moderator Dr Jayant Mahajan started with setting the context about the Panel Discussion with his collective years of experience and expertise in the field, Then the First Resource Person Mr Rajiv Chelladurai discussed the Leading Self, Emotional Intelligence, Relationship Builder, Continuous learner and the Problem Solver. The students were asked quest
Read more

INTERNATIONAL CONFERENCE ON DATA SCIENCE, COMPUTATION AND SECURITY - IDSCS’22

-
Image
The Third International Conference on Data Science, Computation and Security (IDSCS-22) hosted by CHRIST (Deemed to be University), Pune Lavasa Campus in association with Springer from 11th to 12th February 2022. The conference was conducted online with participants from all across the globe. The conference commenced with the inauguration ceremony at 9:30 AM. Dr Pooja Batra was the Emcee for the occasion and began with the Lighting of the Lamp, followed by a prayer song performed by the students of CHRIST (Deemed to be University), Pune Lavasa Campus. Dr Samiksha Shukla welcomed the Chief Guest, Guest of Honor, Vice-Chancellor and the keynote speakers for the day and summarized forthcoming events of IDSCS'22. Dr Fr Jossy P George, the Dean and Director of the University, addressed the honourable delegates and introduced the Chief Guest to the participants. This was followed by the presidential address by the Vice-Chancellor, Dr Fr Abraham VM. In his address, he mentioned the signif
Read more