EXPERT TALK ON “SERVICES PROCESS WITH CUSTOMER ORIENTATION”

-


The School of Business & Management of CHRIST (deemed to be University) Pune Lavasa, campus conducted an expert talk on “Service Process with Customer Orientation”, by Mr. Arindam Banerjee. The Expert Talk was scheduled on 14th September 2020 (9:30am -11:30pm), conducted on the Cisco WebEx platform. The speaker for the session, Mr. Banerjee is currently working with Apollo Gleneagles Hospital as a Senior Executive in Insurance. He has invaluable experience in branding and marketing as well as he started his career in that field.



The session started off with Mr. Banerjee giving us a brief introduction of his career and how it had helped him to get the well-rounded understanding of the service sector that he has now. He gave us a better understanding of the services process, NEAT based analysis, service strategies, and various other concepts. The speaker explained all the concepts in a very student friendly manner by giving relatable and personal examples from his own experiences. Mr. Banerjee explained the service triangle in a very articulate manner. He also emphasized on satisfying the customer need which in turn will increase the trust between the consumer and the institution.




The session came to an end with a very informative Q&A between the students and the speaker. Many students were keen to get the details of the business and other areas like insurance and branding. The session was concluded with vote of thanks by Ms. Kalyanee Tokala.
 

Comments

Post a Comment

Popular posts from this blog

WHAT'S IT LIKE TO LIVE IN THE HOSTELS OF CHRIST LAVASA?

-
Image
“From holding the keys for the first time and being nervous to stepping into a doorway of comfort, the hostel rooms are home here.” Life at CHRIST Hostel, Lavasa is beyond the norms of what people perceive as the regular hostel experience. With a unique setup, the Lavasa hostels offer a new-age lifestyle along with security. Students who live in the hostel experience a life less ordinary for several reasons: A diverse community The rooms here are not of the dormitory nature but are in the form of apartments and villas. Students get to interact with people of multiple ethnicities and varied cultural backgrounds while availing themselves of personal space. This not only widens their cultural horizon but helps everyone accept each other, get exposure to different traditions, and have a chance to find their true tribe in this city. “ Truly, North meets South and East meets West here at home. ” Form of independence For most students, the college hostel is the first experience of being alone...
Read more

PANEL DISCUSSION ON LEADERSHIP & ENTREPRENEURSHIP DEVELOPMENT SKILLS

-
Image
The School of Commerce, Finance and Accountancy organized a "Panel Discussion on Leadership and Entrepreneurship Development Skill " on 4th March 2022 at 1:30 PM at CHRIST (Deemed to be University), Pune Lavasa Campus.   Ms Ayushi Chandna student of 6 BCom (Financial Analytics) commenced the session with silent prayer & briefed about the Panel Discussion. This was followed by an introduction about the resource persons by Ms Pretty Rose Sebastian & Mr Shreeyash Goel, Students of 6 BCom (Financial Analytics). The Head of the Department, Dr Vandana Bhagat addressed the session and welcomed the Resource persons. The Session Moderator Dr Jayant Mahajan started with setting the context about the Panel Discussion with his collective years of experience and expertise in the field, Then the First Resource Person Mr Rajiv Chelladurai discussed the Leading Self, Emotional Intelligence, Relationship Builder, Continuous learner and the Problem Solver. The students were asked quest...
Read more

WEBINAR ON ROLE OF DIGITAL MARKETING IN THE PHARMACEUTICAL SECTOR

-
Image
The webinar on “Role of Digital Marketing in the Pharmaceutical Sector” by Dr Manoj Kumar, Senior Vice President and Strategic Business Unit Head with INTAS/Accord Pharmaceuticals was organized by the School of Business and Management (BBA) at CHRIST (Deemed to be University), Pune Lavasa Campus on 16th December 2021.  The guest speaker, Dr Manoj Kumar, endorsed the impact and relevance of digital marketing in the Indian pharmaceutical industry with specific relevance to super-specialists. As doctors may not be available everywhere due to infrastructure and geographical constraints, digital consultancy showed a new way of a career in the pharmaceutical sector during COVID times The pandemic was the time when healthcare workers were praised and called superheroes. We realized how pharmaceutical companies had a big role in this too. From the production of life-saving medicines to covid vaccines, they did it all. But what we do not realize is that marketing had a big role to play in a...
Read more