IMPREMERE

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IMPREMERE is a semi-annual marketing newsletter launched by the Marketing specialization students of MBA every year. 

Ms. Naba Siddiqui and Ms. Sreemoyee Moitra (MBA Marketing 2021-23) anchored the launch event. All the MBA faculties attended the event, and Prof Jobin Jacob and Prof Stanny Dias represented the Marketing faculties. Students of the MBA Marketing Department planned and organized the event. The event began at 12:15 pm. The student coordinators ensured that all the students were well-seated and settled. Attendance was taken and all the juniors and marketing students were present. The students’ team was there throughout the event to ensure the smooth functioning of the different parts of the events. 

The first part of the event was the launch of the newsletter IMPREMERE 3.0. The theme of the newsletter is 'Everything that is Marketing.' The students contributed to the marketing specialization newsletter, and the editorial team worked on the back end to make the newsletter a success. The importance of the Newsletter was mentioned to the students by the anchors, the future of marketing holds significant advancements in many areas. We, the marketers, have always been early adopters of any new technological trend, from big data analytics to social networking sites and intelligent systems (AI). As a result, knowing what the future holds is critical to adapt to new developments. 

It is usual for the future to appear further away than it is. If we want to stay relevant in the future, we must continue to monitor a few patterns and indicators in several marketing areas and prepare for tomorrow's demands. However, significant advancements have been made in many areas of marketing. The ongoing pandemic in 2022 has accelerated the adoption of cloud and internet-based technology across all company functions, including marketing. Marketers have always been eager early adopters of any new technological trend. From big data analytics to social networking sites and intelligent systems (AI), they have frequently seen them get to work and produce results in marketing teams. As a result, knowing what the future holds is critical to adapt to new developments. This newsletter is filled with insights and thoughts on the theme of 'the future of marketing,' which allows readers to learn more about how marketing will evolve and soak up the learnings.

This newsletter is filled with insights and thoughts on the theme of 'the future of marketing,' which allows readers to learn more about how marketing will evolve and soak up the learnings.

The HOS of the marketing department did the launch of the newsletter, Prof. Jobin Jacob, followed by the insights of the journey for the newsletter.

The second part of the event was the valedictory ceremony for the Christ Photo Caption contest 2022. School of Business and Management, MBA held a social media contest, the Christ Photo caption contest 2022. The contest theme was I am Unique - Christ Lavasa and You. The students posted their content on the marketing monks' Instagram handle, and the criteria for the winners were maximum likes and comments. Prof. Stanny Dias handed out the prize to the winners of the contest. The second Runner up was Athul S, the first runner-up was Ms. Janet Joy, and the winner was Ms. Nikita Chouksey. Ms. Naba proposed the vote of thanks. 

The event ended with the Christ Anthem 



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